{"id":7117,"date":"2021-10-25T15:34:47","date_gmt":"2021-10-25T13:34:47","guid":{"rendered":"https:\/\/www.clearon.se\/?page_id=7117"},"modified":"2024-10-10T11:57:28","modified_gmt":"2024-10-10T09:57:28","slug":"interactive-engage","status":"publish","type":"page","link":"https:\/\/www.clearon.se\/en\/our-services\/sales-promotion-tjanster\/interactive-engage\/","title":{"rendered":"Interactive &#8211; Engage"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1695986349023{background-color: #f4f1e9 !important;}&#8221;][vc_row css=&#8221;.vc_custom_1695968949261{background-color: #f4f1e9 !important;}&#8221; el_class=&#8221;padding-inner two-cols-center expand beige&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/uJqSjIA93-0?controls=1&amp;autoplay=1&amp;mute=1&amp;rel=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h2>Create campaigns that engage your followers &#8211; now with over 50 different game and play modules for digital channels!<\/h2>\n<p>How do you build a brand by frequently activating your customers? With Clearon&#8217;s interactive service that we developed together with Qualifo, we offer a unique campaign solution that enables playful integrations in all digital channels, target group segmentation of personal data, in-store activation, and follow-up &amp; retargeting through results and analyzes<br \/>\n<strong>&#8211; One partner all the way!<\/strong><\/p>\n<p>Perfect way to get activity in your campaign. And you will not get better content![\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row css=&#8221;.vc_custom_1696235654020{background-color: #f4f1e9 !important;}&#8221; el_class=&#8221;padding-inner two-cols-center-no-align bild-rad beige-dark&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1696235638905{background-color: #f4f1e9 !important;}&#8221;]<\/p>\n<h2>Make your own interactive campaign in a few minutes!<\/h2>\n<p><strong>Contests, quizzes, polls, surveys, landing pages, battles, photo and video contests. All in the same campaign tool.<\/strong><\/p>\n<p>Our new application is an easy-to-use, powerful and flexible platform that creates interactive campaigns and engages your customers and followers. You create your own customized campaign in a few minutes without any specific IT skills. Start from the 50 modules and fill them with your own content. Fun, easy and fast! Then publish the campaign with competitions and games on your own website, in a blog, in social media or in a mobile app.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;10602&#8243; img_size=&#8221;large&#8221;][\/vc_column][\/vc_row][vc_section el_class=&#8221;padding-inner two-cols-center expand beige-dark&#8221; css=&#8221;.vc_custom_1696235452084{background-color: #f4f1e9 !important;}&#8221;][\/vc_section][vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1695985680704{background-color: #f4f1e9 !important;}&#8221;][vc_row el_class=&#8221;padding-inner two-cols-center-no-align bild-rad&#8221;][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Check out some of our customer cases below<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=&#8221;r-section white-bg&#8221; css=&#8221;.vc_custom_1695887473727{background-color: #d9d6cc !important;}&#8221;][vc_row css=&#8221;.vc_custom_1625725807345{background-color: #f4f4f4 !important;}&#8221; el_class=&#8221;padding-inner two-cols-center-no-align bild-rad&#8221;][vc_column width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1687347539724{background-color: #ffffff !important;}&#8221;][vc_column_text]<iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/LxxTI6yAzps?controls=1&amp;autoplay=1&amp;mute=1&amp;rel=0\" width=\"100%\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1687347552766{background: #ffffff url(https:\/\/www.clearon.se\/wp-content\/uploads\/2021\/06\/Magiska_Appar-e1624445722369.jpg?id=6350) !important;}&#8221;][vc_column_text]<iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/2zPSPw9DYa0?controls=1&amp;autoplay=1&amp;mute=1&amp;rel=0\" width=\"100%\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1687347565478{background-color: #ffffff !important;}&#8221;][vc_column_text]<iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/y7i82RWwXLM?controls=1&amp;autoplay=1&amp;mute=1&amp;rel=0\" width=\"100%\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1687347575513{background-color: #ffffff !important;}&#8221;][vc_column_text]<iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/pB_5tM01hlE?controls=1&amp;autoplay=1&amp;mute=1&amp;rel=0\" width=\"100%\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1695985680704{background-color: #f4f1e9 !important;}&#8221;][vc_row el_class=&#8221;padding-inner two-cols-center-no-align bild-rad&#8221;][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">The importance of marketing your digital campaign with<br \/>\nQR code and SoMe advertising<\/h2>\n<p style=\"text-align: center;\"><strong>Make sure as many people as possible find your digital campaign.<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1695985680704{background-color: #f4f1e9 !important;}&#8221;][vc_row el_class=&#8221;padding-inner two-cols-center-no-align bild-rad&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h2>Endless possibilities for interaction<\/h2>\n<p><strong>MAKE SURE YOUR QR CODE IS VISIBLE!<\/strong><\/p>\n<p>3 important things to consider:<br \/>\n\u2022 Size \u2013 make the QR code as large as possible<br \/>\n\u2022 Placement \u2013 \u200b\u200bpreferably at eye level<br \/>\n\u2022 Secure distribution<\/p>\n<p>CREATE INTERACTION WITH SOME<br \/>\nBy advertising in social media, you reach both existing and potential customers.<\/p>\n<p>3 important things to consider when advertising on SoMe<br \/>\n\u2022 Target group customization \u2013 reach the desired target group with targeted advertising and relevant content<br \/>\n\u2022 Choose the right channel for each target group<br \/>\n\u2022 Clear call-to-action[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;12467&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_row css=&#8221;.vc_custom_1728475401308{background-color: #f4f1e9 !important;}&#8221; el_class=&#8221;r-section beige&#8221;][vc_column][vc_column_text]<\/p>\n<div class=\"vc_row wpb_row vc_row-fluid padding-inner vc_custom_1620812861700 vc_row-has-fill\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2 style=\"text-align: center;\">Why do you need interactive campaigns?<\/h2>\n<p style=\"text-align: center;\"><strong>Committed customers. Brand building campaigns. Valuable data for analysis.<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1728474228992{background-color: #f4f1e9 !important;}&#8221;][vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;6018&#8243; img_size=&#8221;full&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h2>For FMCG<\/h2>\n<p><strong>Committed customers<\/strong><\/p>\n<p>With interactive campaigns, you get committed customers. You can interact with them in all your digital channels and drive sales through coupon promotions and unique offers.<\/p>\n<p><strong>Brand building campaigns<\/strong><\/p>\n<p>Thanks to our interactive services and campaign modules, you can now, in a simple and cost-effective way, be constantly present in all your digital channels and to all different target groups. A great opportunity to become top-of-mind and create loyalty with your important customer groups.<\/p>\n<p><strong>Valuable data for analysis<\/strong><\/p>\n<p>One of the great benefits of interactive campaigns is that you get a lot of data that provides the opportunity to measure commitment, sales, segmentation, customer behavior and more. Demographic and other relevant data; you get to know the customers in depth.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;padding-inner two-cols-center-no-align bild-rad&#8221; css=&#8221;.vc_custom_1695985802404{background-color: #d9d6cc !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1695985817605{background-color: #d9d6cc !important;}&#8221; el_class=&#8221;padding-inner two-cols-center expand&#8221;][vc_column_text]<\/p>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2><\/h2>\n<h2>For brands<\/h2>\n<\/div>\n<\/div>\n<div class=\"divider-wrap\">\n<div class=\"divider\"><\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><strong style=\"font-family: NonBreakingSpaceOverride, 'Hoefler Text', Garamond, 'Times New Roman', serif; letter-spacing: normal;\">Activate Interactive gives you the opportunity to create interactive experiences that strengthen your brand and make it interesting! At the same time, you collect large amounts of data about your customers and followers.<\/strong><\/p>\n<p>Activate your customers with Activate Interactive! Today, brands must constantly work with their content in all channels. Activate Interactive has lots of flexible features that help you retain and segment your customers in digital channels. You create relevant and valuable experiences for your customers, regardless of which platform they visit.<\/p>\n<p>Every time a customer interacts with your content, you have the opportunity to collect, segment and analyze important data that will help you refine your customer. You also strengthen your data strategy by collecting lots of relevant data for your data tools (eg DMP, CRM, analysis).<\/p>\n<\/div>\n<\/div>\n<div class=\"wpb_revslider_element wpb_content_element\"><\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1695890522380{background: #d9d6cc url(https:\/\/www.clearon.se\/wp-content\/uploads\/2021\/06\/Activate_Artikelbild_Matfoto.jpg?id=6017) !important;}&#8221;][vc_single_image image=&#8221;6349&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;padding-inner two-cols-center-no-align bild-rad&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1625725636611{background-image: url(https:\/\/www.clearon.se\/wp-content\/uploads\/2021\/06\/Agency-e1624445705167.jpg?id=6352) !important;}&#8221;][vc_single_image image=&#8221;6020&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h2><\/h2>\n<h2>For partners and agencies<\/h2>\n<p><strong>With Activate Interactive you can concentrate on the creative work. All campaign modules are ready to use &#8211; no need for new code and time-consuming technical solutions. The idea is most important.<\/strong><\/p>\n<p>Activate Interactive has smart features that are specially designed to make the agency&#8217;s creative work easier. You deliver fun, unique and viral experiences that strengthen the brand and help your clients get loyal customer groups. You do not have to take a lot of detours via technology or to create new code. All modules are already ready! They are just waiting for your ideas and creative solutions. We almost dare to promise that you will get campaign ideas just by looking through how the campaign modules are structured. A perfect way to save time and money and give your customers lots of great content for their social channels[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1728475576671{background-color: #f4f1e9 !important;}&#8221;][vc_row css=&#8221;.vc_custom_1696235654020{background-color: #f4f1e9 !important;}&#8221; el_class=&#8221;padding-inner two-cols-center-no-align bild-rad beige-dark&#8221;][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1728474136121{background-color: #f4f1e9 !important;}&#8221;]<\/p>\n<h2>Activate<\/h2>\n<p>&nbsp;<\/p>\n<p>We provide you with solutions that help you interact with your shoppers through multiple media channels. Feel free to add ClearOn&#8217;s digital coupons to the campaign. Fun fact \u2013 by adding an offer to, for example, an advertisement, studies show that the conversion is 6 times higher than with a traditional banner.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1728474143243{background-color: #f4f1e9 !important;}&#8221;]<\/p>\n<h2>Segment<\/h2>\n<p>&nbsp;<\/p>\n<p>By segmenting the target group, you can collect relevant and personalized information that allows you to &#8220;get to know&#8221; and understand your shopper and their habits.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1728474150549{background-color: #f4f1e9 !important;}&#8221;]<\/p>\n<h2>Analyze<\/h2>\n<p>&nbsp;<\/p>\n<p>With the help of data collection from sales, engagement analysis and other relevant statistics, your future campaigns and activities can be even better![\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1728473192489{background-color: #f4f1e9 !important;}&#8221;]<\/p>\n<h2>Build loyalty<\/h2>\n<p>Our interactive services give you the tools to collect and analyze relevant personal data so you can get to know your shopper better. All this to create better and more customized campaigns in the future that will help you create long-term customer loyalty.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=&#8221;green-text-box white-bg&#8221; css=&#8221;.vc_custom_1695986026790{background-color: #d9d6cc !important;}&#8221;][vc_row][vc_column][vc_column_text]<\/p>\n<h2>What do interactive campaigns do to strengthen your brand?<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>MAKE YOUR CONTENT INTERACTIVE<\/strong><\/p>\n<p>Interactive campaigns market your brand and your products, commit your customers and increase customer loyalty. A fun way to keep your brand top-of-mind in your target group.[\/vc_column_text][vc_column_text]<strong>CONNECT THE DIGITAL AND PHYSICAL WORLDS<\/strong><\/p>\n<p>Use your online campaigns to drive traffic to the store by offering limited number of coupons. Or drive traffic online by distributing unique in-store codes, which are used to access your digital campaign.[\/vc_column_text][vc_column_text]CONTENT FOR ALL YOUR CHANNELS AT ONCE<\/p>\n<p>With Activate! Interactive, you can easily publish your campaigns in several channels at the same time, regardless of whether it is a website, campaign page, mini page, Facebook or mobile app. Multiply your exposure quickly and conveniently without external efforts and costs.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>NEW LEADS AND FILL YOUR CRM<\/strong><\/p>\n<p>By building on interactive content, you can increase your customers\u00a0 (visitors, Facebook fans, etc.) and thereby increase your chances of going viral and creating attention.[\/vc_column_text][vc_column_text]<strong>SEGMENT BOTH EXISTING VISITORS AND NEW CONSUMERS<\/strong><\/p>\n<p>You easily integrate with your internal CRM and DMP, which enables both anonymous and identified information to help different segments in the most efficient way. Collect data to create personal and targeted activities.[\/vc_column_text][vc_column_text]<strong>SAVE TIME AND MONEY<\/strong><\/p>\n<p>Many easy-to-use integrated functions that enable both time saving and reduce development costs. There is no need to develop separate online applications anymore; everything is already included![\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row el_class=&#8221;padding-inner two-cols-center expand white-bg&#8221;][vc_column][vc_btn title=&#8221;Read about Interactive Kampanja&#8221; link=&#8221;url:https%3A%2F%2Fwww.clearon.se%2Fen%2Four-services%2Fsales-promotion-tjanster%2Fkampanja%2F|||&#8221; el_class=&#8221;btn btn-orange&#8221;][vc_btn title=&#8221;Read about Interactive Send a gift&#8221; link=&#8221;url:https%3A%2F%2Fwww.clearon.se%2Fen%2Finteractive-send-a-gift%2F|||&#8221; el_class=&#8221;btn btn-orange&#8221;][\/vc_column][\/vc_row][vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1695969075726{background-color: #f4f1e9 !important;}&#8221;][vc_row el_class=&#8221;padding-inner two-cols-center expand beige&#8221;][vc_column][vc_column_text]<\/p>\n<div class=\"vc_row wpb_row vc_row-fluid padding-inner vc_custom_1620812861700 vc_row-has-fill\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2>Link a campaign to a themed day<\/h2>\n<p>&nbsp;<\/p>\n<p>Linking a campaign to a themed day and setting up a fun activity connected to your products can be a successful and brand-building investment. Many products have their own day, for example cinnamon roll day, cheese day, cake day and more. There are many themed days throughout the year that provide you the opportunity to create content that engages your customers, increases your visibility and builds your brand.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][vc_btn title=&#8221;To Theme days&#8221; link=&#8221;url:https%3A%2F%2Fwww.clearon.se%2Ftemadagar%2F|||&#8221; el_class=&#8221;btn btn-primary&#8221;][vc_btn title=&#8221;Learn more, please contact us!&#8221; link=&#8221;url:mailto%3Asales%40clearon.se|||&#8221; el_class=&#8221;btn btn-primary&#8221;][vc_btn title=&#8221;For technical specifications&#8221; link=&#8221;url:https%3A%2F%2Fwww.clearon.se%2Fwp-content%2Fuploads%2F2023%2F10%2FEngage_Produktblad_ENG.pdf||target:%20_blank|&#8221; el_class=&#8221;btn btn-primary&#8221;][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section el_class=&#8221;r-section beige&#8221; css=&#8221;.vc_custom_1695986349023{background-color: #f4f1e9 !important;}&#8221;][vc_row css=&#8221;.vc_custom_1695968949261{background-color: #f4f1e9 !important;}&#8221; 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