We were founded in 1968 by DLF with a clear mission: To simplify coupon management for stores and suppliers. That legacy of problem-solving and industry expertise is the foundation we stand on today.

We built the infrastructure that made it possible to distribute, redeem, and settle coupons in Swedish retail.
Today we connect value carriers, campaigns, engagement, and transactions – from brand all the way to the store.







However, Clearon has evolved in step with both retail and consumer behavior. Today, we work with both physical and digital value carriers, campaign tools, and solutions that help companies drive sales, create engagement, and build stronger customer relationships.
Clearon's history begins with a simple challenge: How do you create a system where value can move securely and efficiently between brands, consumers, and stores?
Over the years, this has made us a vital link between the players in the Swedish retail market.
When a coupon is redeemed, a gift card is used, or a promotion triggers a purchase, many components need to work in harmony. Behind what may seem like a simple moment for the consumer lies technology, integrations, settlement, and relationships between several different stakeholders.

A large part of Clearon is never seen by the consumer. Our technology works in the background to verify value carriers, manage transactions, and ensure the right compensation reaches the right party.
Through integrations with retailers, our solutions work directly within existing workflows and POS systems. It is an infrastructure built to simplify complex processes right where they are used.

Consumer behavior is changing. Physical and digital are merging. New ways to communicate, shop, and build relationships are constantly emerging. That is why Clearon continues to evolve as well.
What once focused primarily on managing coupons has grown into a broader platform where technology, data, creativity, and commerce meet. But the core idea remains the same: to make it easier for companies to create value – and easier for retailers to manage it.

Our position is built on an ecosystem of retailers, brands, POS providers, agencies, and other partners. By connecting these players, we can create solutions that work all the way from idea and campaign to transaction and settlement.
It is about relationships that have been built over time – and that continue to evolve alongside the retail industry.

Retail will continue to change. So do we. We continue to develop the technology, tools, and infrastructure that make it possible to create new offerings and experiences – without losing what has always been the core of Clearon.
Want to join the journey?


We help brands, retail chains, and organizations creating campaigns, rewards, and vouchers that drive results

We help companies sell more, engage more customers, and build stronger relationships. We enable the entire flow, from idea to checkout.

Our platform connects value carriers, POS systems, stores, and financial flows in one single ecosystem.

Every year we bring the industry together for rewarding meetings and exciting new perspectives at Clearon Event: A place to strengthen Swedish retail and explore the solutions of the future.
We have over 6 decades of experience in the Swedish retail environment, and we are happy to listen to your unique needs to find your optimal solution.
