Our story

Clearon has its roots in the grocery retail sector

We were founded in 1968 by DLF with a clear mission: To simplify coupon management for stores and suppliers. That legacy of problem-solving and industry expertise is the foundation we stand on today.

We were founded in 1968 by DLF with a clear mission: To simplify coupon management for stores and suppliers. That legacy of problem-solving and industry expertise is the foundation we stand on today.

1968

We make retail work. Then, now, and in the future.

Clearon has long been part of the infrastructure behind Swedish retail. From coupons and vouchers to today's digital solutions for activation, engagement, and transactions. Much has changed over the years. Our role remains the same: to make brands, retailers, and technology work together.
Then
Focus on coupons and vouchers

We built the infrastructure that made it possible to distribute, redeem, and settle coupons in Swedish retail.

Now
A platform for modern commerce

Today we connect value carriers, campaigns, engagement, and transactions – from brand all the way to the store.

A journey from coupons to the future of retail

The coupon is an important part of our history

However, Clearon has evolved in step with both retail and consumer behavior. Today, we work with both physical and digital value carriers, campaign tools, and solutions that help companies drive sales, create engagement, and build stronger customer relationships.

Our heritage

A link between brands and retail

Clearon's history begins with a simple challenge: How do you create a system where value can move securely and efficiently between brands, consumers, and stores?

Over the years, this has made us a vital link between the players in the Swedish retail market.

When a coupon is redeemed, a gift card is used, or a promotion triggers a purchase, many components need to work in harmony. Behind what may seem like a simple moment for the consumer lies technology, integrations, settlement, and relationships between several different stakeholders.

Person holding up a gift card in a store
Technology is evolving

The technology behind what happens in the store

A large part of Clearon is never seen by the consumer. Our technology works in the background to verify value carriers, manage transactions, and ensure the right compensation reaches the right party.

Through integrations with retailers, our solutions work directly within existing workflows and POS systems. It is an infrastructure built to simplify complex processes right where they are used.

Store employee at the checkout
Retail is changing

As retail changes, we change with it

Consumer behavior is changing. Physical and digital are merging. New ways to communicate, shop, and build relationships are constantly emerging. That is why Clearon continues to evolve as well.

What once focused primarily on managing coupons has grown into a broader platform where technology, data, creativity, and commerce meet. But the core idea remains the same: to make it easier for companies to create value – and easier for retailers to manage it.

Customer using a phone in a store aisle
The symbiosis

Built on collaboration

Our position is built on an ecosystem of retailers, brands, POS providers, agencies, and other partners. By connecting these players, we can create solutions that work all the way from idea and campaign to transaction and settlement.

It is about relationships that have been built over time – and that continue to evolve alongside the retail industry.

Two people talking in a grocery store
The future

The next chapter is being written now

Retail will continue to change. So do we. We continue to develop the technology, tools, and infrastructure that make it possible to create new offerings and experiences – without losing what has always been the core of Clearon.

Want to join the journey?

Four hands each holding up a coupon

Get to know us better!

Who we are

We are Clearon — The Coupon Specialists

We help brands, retail chains, and organizations creating campaigns, rewards, and vouchers that drive results

What we do
Bottle of Loka and a coupon on a green pallet

We create innovative coupon solutions

We help companies sell more, engage more customers, and build stronger relationships. We enable the entire flow, from idea to checkout.

Our platform
Audience following a presentation

Our platform connects everything

Our platform connects value carriers, POS systems, stores, and financial flows in one single ecosystem.

Our events
Award ceremony on stage at Coupon Campaign of the Year

We are industry leaders and thought leaders

Every year we bring the industry together for rewarding meetings and exciting new perspectives at Clearon Event: A place to strengthen Swedish retail and explore the solutions of the future.

Talk to us

We have over 6 decades of experience in the Swedish retail environment, and we are happy to listen to your unique needs to find your optimal solution.

We have over 6 decades of experience in the Swedish retail environment, and we are happy to listen to your unique needs to find your optimal solution.

Two people talking in a grocery store