Create interactive campaigns that people want to participate in

Turn attention into action

Turn attention into action with games, contests, campaign pages, and experiences where customers participate, engage, and get to know your brand.

Turn attention into action with games, contests, campaign pages, and experiences where customers participate, engage, and get to know your brand.

Two people looking at a mobile phone together
Two people looking at a mobile phone together
Brands that have already created campaigns:

What do you want to achieve?

Create engagement

Turn passive consumers into active participants through competitions, quizzes and interactive campaigns.

Increase reach & sharing

Get more people to discover, share and talk about your brand through engaging campaigns.

Deliver measurable results & insights

Follow up on campaigns with data, reporting and clear KPIs that provide valuable insights.

Two people choosing apples in a store

Why Gamification & Engagement works

Campaigns people want to join

With gamification, you create campaigns that are actually fun to be a part of – competitions, games, and interactive formats that make the consumer actively choose to participate, rather than just being passively exposed to your message. This increases both engagement and brand recall.

Build stronger relationships

Through recurring interaction and rewards, gamification creates a stronger bond between consumer and brand. Every time someone participates, wins, or redeems a reward, the relationship is further strengthened – laying the foundation for long-term loyalty rather than one-off purchases.

Increase reach through participation

When consumers engage with a campaign, they often share it – with friends, family, and on social channels. This organic sharing allows the campaign's reach to grow naturally, without you needing to spend extra media budget to reach more people.

Get actionable insights

Every interaction in a gamification campaign generates data about your consumers – what they like, how they behave, and what makes them take action. These insights can then be used to refine future campaigns and target offers more precisely.

How it works

From strategy to results

Whether you want to launch a new product, increase sales, or strengthen relationships with existing customers, we help you find the right approach.

Contact us
1
Definiera beteendet

Vad vill ni att målgruppen ska göra? Delta, dela, registrera sig eller återkomma?

2
Välj rätt mekanik

Vi hjälper er välja rätt upplägg – exempelvis tävling, quiz, kampanjsida eller gåvokampanj.

Två personer tittar på en mobiltelefon tillsammans
3
Aktivera målgruppen

Kampanjen lanseras i rätt kanaler – sociala medier, CRM, annonsering eller butik.

4
Skapa interaktion

Konsumenterna deltar, delar, registrerar sig eller engagerar sig i upplevelsen.

Kund med mobiltelefon i en livsmedelsbutik
5
Measure and optimize

Follow up on participation, reach and insights to create even better campaigns next time.

FAQ

Q&A about Gamification & Engagement

Do you have any questions?

Don't hesitate to reach out to us with your unique needs. We have been working with coupon solutions since 1968 and are happy to share our experience.

How can we collect first-party data from our campaigns?

Through registrations, competitions, quizzes and campaign pages you can collect consents, contact details and valuable customer insights that strengthen future marketing.

How do we create more engagement around our campaigns?

Through competitions, quizzes, interactive campaigns and other gamification solutions, you can increase participation and build stronger relationships with your target audience.

Creative campaigns from other brands

Whether you want to launch a new product, increase sales, or strengthen relationships with existing customers, we help you find the right approach.

More customer cases
Customer case

When NJIE let a game drive trial purchases in store

Wheel of fortune against a snow-covered mountain landscape
Customer case

How Norrmejerier took Norrland to the rest of Sweden – and all the way to the store

Rooster on a farm at dawn
Customer case

A partnership that spreads kindness – for real

Two bags of gingerbread balls from Göteborgs Kex

Popular products

We offer a wide range of digital and physical products that help you achieve your goals and deliver measurable results that make a real difference.

View all products
Two hands holding a mobile phone showing a campaign game

Games & coupons

Make your campaign more engaging with games, competitions and coupons

Suitable for:

Brand activation

Engagement & data collection

Conversion to purchase

Hand holding up a mobile phone showing a SEK 5 digital coupon

Digital coupon

Drive purchases, reward behaviour and compensate customers digitally

Suitable for:

Purchase-driving activation

Customer service & compensation

Driving footfall to stores

Hand holding up a mobile phone showing a digital gift card

Digital gift card

A fast, flexible digital gift for rewards, incentives and customer activation

Suitable for:

Employee rewards

Incentive programmes

Customer loyalty & activation

Glasscheck in both printed form and as a digital voucher on a mobile phone

Glasscheck

A simple, well-loved way to give a little extra

Suitable for:

Summer and event gifts

Staff appreciation

Customer and partner incentives

Talk to us

We have over 6 decades of experience in the Swedish retail environment, and we are happy to listen to your unique needs to find your optimal solution.

We have over 6 decades of experience in the Swedish retail environment, and we are happy to listen to your unique needs to find your optimal solution.

Two people talking in a grocery store