Lecture series –
Insights about Sales promotion, trade and shopper

(only in Swedish)

Here we have collected valuable insights that provide increased understanding of Sales Promotion in general and coupon campaigns in particular. Furthermore, we offer insights from the trade, about the shopper, digital campaigns and much more. The films are divided into different sections, choose the one you are interested in. Each film is independent from each other and can be viewed in any order you wish.

The insights are produced together with Retail Academics. Many of the insights have been presented at our annual recurring ClearOn Event.

See the lectures