Trend Reports & Articles

With over 6 decades of experience in Swedish retail, we remain one of the driving forces in the industry's future development. Here, we share our observations and insights.

With over 6 decades of experience in Swedish retail, we remain one of the driving forces in the industry's future development. Here, we share our observations and insights.

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Your campaign got attention. But did it get people to buy?

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The marketing department goes on holiday. The shopper doesn’t.

Trendrapport

When appetite changes, the grocery market changes

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When World Cup fever hits the shelves – how to create more purchases in store

Trendrapport

Organic loses ground in campaigns – new review raises questions

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From engagement to sales – Clearon and Flarie in a new partnership

Trendrapport

VAT was cut – but did it really make things simpler on the shelf?

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When did eating waffles in March become a given?

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Easter comes sooner than you think – how to capture demand in store

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The Mercosur agreement – why grocery retail needs to care

Trendrapport

The future of grocery retail is built in store

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How to make a new product stick on the shelf

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Three simple ways to make January stronger in store

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Plan for profitable growth all year round with Clearon’s annual planner

Trendrapport

Grocery retail in transition – challenges and opportunities

Trendrapport

In-store tests reveal how coupons affect buying behaviour